Views & Insights

If you think leadership has the power to change the world and believe in our mission to make leadership development visible and accessible to all, we would love your support by subscribing to our newsletter.

Discover the inspiring story behind Maximy and its co-founder, Robert Frost. In this candid interview, with our new CEO, Sheena Sudra, Rob shares his journey of resilience, collaboration, and purpose, from overcoming personal challenges to creating Maximy with the late Deborah Tom. Learn how their shared vision to unlock potential and make leadership development accessible to everyone continues to shape Maximy’s mission today.

In this article, Sheena shares the lessons she’s learned along the way and why she’s so passionate about Maximy’s mission to unlock potential for everyone — from business leaders to the next generation.

Maximy is more than a business to me - it’s a deeply personal mission to honour my mum’s legacy while redefining leadership for a new generation. In this article, I share my journey, my vision for Maximy, and why empowering people to lead with purpose, wellbeing, and impact matters now more than ever. Join me in shaping the future of leadership.